The Benefits of Designing Your Home with BrightLeaf

  • Working with a design-build firm offers a more holistic approach to the home construction process
  • Combining the design and build processes has many advantages, from better project management to a cohesive exterior and interior design
  • With BrightLeaf Homes, we complete all design work before beginning construction for a better build experience

The Benefits Of Designing Your Home With BrightLeaf

One of the most exciting parts of custom home building is developing the design for it. Good design isn’t just about pretty finishes, though. You need professional design services that also align with your build plans and, most importantly, your budget.

Enter the design-build process.

Design-build merges the aesthetic and structural planning process of home construction into one service. At BrightLeaf, we offer thoughtful design services that integrate with the building process for a positive and efficient custom home building experience.

Our design and construction departments work on your project together for a seamless transition between each phase. Being within one company, our design and construction departments communicate instantaneously, offer custom design solutions, and manage your project from start to finish.

In this piece, we’re going to walk you through the advantages of our design-build process so you can understand why combining the two is better for your custom home building experience.

Work Directly with an Architect

One of our most important features as a custom home builder is being able to offer architecture services. Our in-house architect will understand your style, needs, and current home’s pain points and create solutions through your new home’s design. Working cross-departmentally, our holistic design approach offers:

    • Continuous feedback on project costs
    • One point of accountability
    • Regular communication

Working with your Interior Designer and the Construction Department, our architect is giving you real-time feedback on the cost of the home while it’s being designed. This prevents investing time and money in designing a work of art that ultimately doesn’t fit with your target budget or project goals when it’s time to build. This synergetic approach of collaborating cross-departmentally eliminates any confusion between the members of your build team involved in the various custom home building phases.

It’s all about limiting any potential issues that might pop up when building your home. Working with an in-house architect, as opposed to working with an external firm separate from the construction team, creates one point of accountability. While guiding you through design, our architect is also working with our permitting coordinator, Interior Designer, and the construction team making sure all departments are in alignment before construction even begins.

Your design and construction team are in constant communication to ensure the goals you’ve set for your home are achievable while still staying true to our high performance standards.

All around, having an in-house architect ensures your custom home build runs smoothly and successfully from start to finish.

BrightLeaf’s Integrated Design-Build Approach

Get Expert Guidance From an Interior Designer

There are literally hundreds of decisions that go into designing a home which can be overwhelming even for the most design-savvy person. Your dedicated Interior Designer will:

  • Interpret and understand your design style
  • Present custom tailored options for your home’s finishes
  • Collaborate with the architect and construction team for a cohesive design and smooth build

Not exactly sure what your design style is or which finishes go well together? Your Interior Designer helps define the aesthetic you’re trying to achieve to make the materials selection process easy. Designing your home should be fun, not stressful!

As we mentioned, designing a home involves a lot of different pieces. We offer in-house design services so you don’t have to make an overwhelming amount of decisions alone. Interior Designers provide expert recommendations on things you may not have considered or aren’t sure will work with your overall design.

Your Interior Designer collaborates with the architect and construction team to achieve the necessary structural and aesthetic elements of your home. They then work together to determine the little details that will have a big impact on your everyday life once you move in.

Design a Completely Customized Home

In addition to the advantages of designers that consistently coordinate with your build team, you have the opportunity to create a home design that is totally unique to your style and family’s needs. Besides beautiful finishes and architectural details that stand out, our designers can help you:

  • Maximize the space and shape of your lot
  • Create a personalized floor plan
  • Eliminate buyer’s remorse

Not every lot our custom homes are built on are flat and perfectly square. Some have slopes, some are uniquely shaped, some are near a small body of water. These are all natural features that can actually enhance your custom home design. We’ll help you see the potential of a lot so you can still achieve your custom home goals and then some. These types of lot features only make your home more uniquely yours, anyways!

Creating your own personalized floor plan means saying goodbye to the inconveniences of cookie-cutter design. If you prefer an upstairs laundry room, an office off the owner’s suite, or whatever other personalized spaces your family needs, you can easily incorporate that into your home’s design early on in the process.

One of the most beneficial parts of custom home design is no buyer’s remorse. You won’t move in with a list of structural changes to make, worries about repairs, or even cosmetic updates. Your new home will be exactly the way you planned it.

Stay in the Loop With Our Project Management App

Our project management app is the solution to keeping your project organized. It’s the ultimate portal for:

  • Tracking budget and costs
  • Categorizing your design choices and materials
  • Communication surrounding your project

When we first start exploring a build with any client, the most common concern we hear is knowing the cost of the project. Our project management app reflects a regularly updated build cost so you can understand the expenses for all finish materials. This eliminates surprises and puts you in control of where you choose to spend on your home.

Another great advantage of our project management app is the communication feature. While you will have opportunities to meet with your design team face to face, design questions, requests, and final approvals will all live in the app, creating one centralized hub for your entire project.

No need to endlessly search through email after email trying to remember which tile you chose for the kitchen backsplash – the app houses all your finish selections, conveniently organized by room. This eliminates the frustrating and time consuming task of tracking down what you picked for each room.

How our App Keeps Your Timeline and Budget on Track

Bring Your Home to Life With 3D Modeling

During the design phase, we create a 3D model of your home using advanced building information modeling (BIM) software. 3D modeling helps illustrate what your home will look like, in addition to:

  • Making your design decisions with confidence
  • Preventing issues or mistakes in the field
  • Creating an efficient build plan


Having a rough idea of the finished product before construction provides you an additional opportunity to confirm your home’s design. All too often with a traditional design process, the home can turn out much different than the hard to imagine 2D depiction from the architectural plans. This is also a time where you can affirm your preferred design style

At BrightLeaf, we use 3D modeling and take this extra step so you can move forward with your home’s design with confidence.

Internally, 3D modeling assists us in recognizing and understanding any potential issues that might happen before the home is built. By understanding where structural components will be required as well as utility chases prior to the build, this prevents drawn out timelines, shifts in design mid-construction, and unexpected expenses.

Another advantage to 3D modeling is it prevents the over-engineering of the build plans, preventing excessive and redundant materials that might end up being costly and unnecessary. We don’t want to waste materials or your budget!

Properly Planning Your Home By Completing All Design Work First

We want to keep your project running smoothly at all times. Another way we can ensure this is by completing all design work before construction begins. Having the design finished before building your home is beneficial to your project for a few reasons, as it provides:

  • Cost clarity
  • Smooth phase transitions
  • Productive timelines

First, you’ll have a real understanding of what your home is going to cost and look like before we begin building it. We want to prevent any unwelcome surprises!

Finalizing all the materials and finishes beforehand allows for a seamless transition into the construction phase as we’ll already have everything planned, picked out, and ready to be ordered. Your project will continue to progress effortlessly all the way through to the finish.

Ultimately, having your design nailed down allows us to simply plan your build better versus picking out finishes as we go, causing delays, stress, and headaches.

A Better Design Process For A Better Build Experience

From high interior design to strategically engineered construction plans, we cover all aspects of custom home building through our integrated design-build process. We aim to make our clients building experience enjoyable, straightforward, and streamlined. We’re able to make this happen by keeping every step in designing and building a custom home under one roof.

Reach out to us today to explore your options and begin your custom home journey through our proven design-build process.

Begin My Custom Home Journey

About BrightLeaf

BrightLeaf is an award-winning, custom home builder specializing in sustainable, modern energy-efficient homes as well as remodeling and renovations. We are also a  full-service real estate brokerage that can help you buy and sell in the Greater Chicagoland Area.

Live or thinking of living in the Greater Chicagoland Area and need one of the following services? Click on the link to book an appointment to talk to a BrightLeaf Home Consultant.

Custom Home Builder Services

Remodeling & Renovation Services

Buying Or Selling A Home

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